What term is used for a detailed analysis comparing different properties to help in pricing?

The term "comparative market analysis" refers to the process of evaluating similar properties in a given area to determine the fair market value of a property. This involves examining factors such as the size, location, condition, and features of comparable properties that have recently sold or are currently on the market. By analyzing these properties, real estate professionals can provide sellers with a well-informed pricing strategy and assist buyers in making competitive offers.

In a comparative market analysis, the focus is not only on listing prices but also on actual closing prices, allowing for a more accurate picture of the current market dynamics. This method helps agents and clients alike to understand market trends and make decisions based on empirical data rather than guesswork.

The other terminology listed does not capture the essence of this specific analytical process. Market proposition typically refers to a strategy rather than an analytical comparison. Comparable evaluation might suggest the comparison of properties but lacks the formal structure and wider acceptance of "comparative market analysis." Property listing analysis, while it may involve examining listings, does not specifically address the necessary comparison with recently sold properties that is central to determining accurate market value.